First thing this morning it was the Memphis Convention & Visitors Bureau, but at 10 a.m., a new sign and new name was unveiled. Kevin Kane, now the president/CEO of Memphis Travel, Inc., pulled down the cover from the new sign at CVB, er, Memphis Travel's offices at 47 Union Avenue. He'd been thinking about renaming for a while and wanted one that wasn't too cute (as some other organizations have done around the country) and had some staying power. And here's the new logo, straight from the T-shirt, where we claim homeownership of most of America's music. Take that, Cleveland and Detroit and you other pretenders.
Memphis CVB Rebrands to 'Memphis Travel'
First thing this morning it was the Memphis Convention & Visitors Bureau, but at 10 a.m., a new sign and new name was unveiled.
