The beer arrived at the brewery in a horse-drawn carriage, a nod to how Goldcrest 51 was delivered back in the early 1900s. The beer is also being served at Westy’s — proprietor Jake Schorr’s family owned the brewery.
The relaunch was spearheaded by Kenn Flemmons, author of Goldcrest 51 Beer: Finest Beer You Ever Tasted, who owns the patent that includes the recipe and logos.
Flemmons describes the beer as “a middle-of-the-road beer” and “a gateway into the craft world.”
As part of the Revival’s Goldcrest Weekend, Flemmons will be at the brewery on Saturday to talk about the history of the beer at 1:30 p.m. and 5 p.m., and there will be a screening of Brew House: The Tennessee Brewery Story, Brian Manis’ documentary about Goldcrest 51 on Saturday at 8 p.m.
• Memphis Brewfest is Saturday, from 4 to 7:30 p.m. at AutoZone Park. This annual event features craft beers from across the world. Proceeds go to the Parent Project Muscular Dystrophy.
• This eight-day Memphis Beer Week kicks off with the Memphis Brewfest and continues through April 25th with various beer dinners, tastings, tap takeovers, and more at venues across the city.
• On Saturday, April 25th, from noon to 6 p.m., Memphis Made Brewing Company is hosting Hopped, a spring beer release party. The event also marks the new Saturday hours of Memphis Made’s taproom. Among the new spring beers on tap: Waka Waka Too, Rockbone Wood, McFuggle, and All Sewn Up.